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How is it that the thing that is meant to enlighten us can actually keep us in the dark? Computer systems and advanced analytics is supposed to give us deeper insight beyond today’s business – but is that really happening?

We talk about advanced analytics, like AI, Machine Learning etc., and at the same time getting dependent on data scientist with great knowledge in mathematics and AI related algorithms. We end up in front of a “machine that goes bing” (funny Monty Python sketch if you have not seen it). It is difficult to put the results in the right context and be able to determine if the result the machine gave us is relevant for our business or not.

Since we never were really part of the actual development process with the intelligent data scientist and together verify the logics, we can’t really trust the result and feel confident to make decisions for the future.

 

“It is difficult to put the results in the right context and be able to determine if the result the machine gave us is relevant for our business or not.”

 

Advanced analytics is great! We just need to find a better way of interacting between the business experts and the data scientist. A common language of defining the hypothesis we would like the machine to develop it’s skills and be good at helping us out.

A key to utilize the digital machines better is to start saving information as correct as possible when created in our different systems. For that we need:

  • A smart way of defining how things relate to each other and build learnable data models of it.
  • Business experts who can master tools to build those learnable data models.
  • A multidimensional Digital Twin of an Organization with the ability to reflect the VUCA world around us. (Volatile, Uncertain, Complex and Ambiguous)

All together this will put the business experts in the driver’s seat when discussing with the data scientist how to build a data model and start learning the machine. And the data scientist will love it, because they get trustworthy logical answers from the business experts and can concentrate at finding the smartest algorithm to program all the AI machine’s with.

“We will see how you start combining the
human intelligence with computer intelligence
in the right way.”

Having put you, as the smart business experts back in the driver’s seat, equipped with new ways of working and new tools, we will see you start to utilize the collective intelligence of your organization. We will see how you start combining the human intelligence with computer intelligence in the right way. How your human minds, imagining the future and developing foresight, will be interacting with computer science and advanced analytics, to transform your organization faster and more precise, without losing control.

That is a game changer. Those who invest in it will become very hard to beat.

Ulf Jensen
CEO at Ortelius