Author Archive

The puzzling truth of Composable Business

Publicerad: 17 november, 2022 av Alexandra Jerrebro |

and how to get it all right – piece by piece

The golden future of composable business

So, what is composable business? In short, it is about going from a rigorous and monolithic system landscape to a modular application portfolio. By arranging and rearranging digital solutions of business components, organizations are assumed to achieve flexibility and agility in the age of digitalization. According to Gartner, who reinvented the concept, organizations will significantly improve their recognition, agility, resilience and leadership skills. This great idea is about building an organization made from interchangeable building blocks. However, the suggested implementation approach will hardly be able to deliver what it promises. It is by no means as rational as it sounds. In fact, it will most likely have the opposite effect.

Fill in the form to download the white paper

The Intelligent Enterprise – May 19, 2022

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

On May 19, 2022 we held our fifth Intelligent Enterprise Conference in Malmö.
We would like to thank everyone who came, and hope we were able to provide you with new insights and inspiration about a Digital Twin of an Organization, Prototyping and Sustainability!

What is a Digital Twin of an Enterprise?

Joakim Gyllin
Head of Customer Success at Ortelius

Future of Innovation

Karl Åström
Professor at Mathematics, Faculty of Engineering at Lund University

Prototyping & Scalability supported by Digital Twins

Mattias Lindström
Head of Products and Technology at PEAB  

Utilizing a Digital Twin for Strategic Change

Carl Widigsson
IT Strategist at Sandvik Coromant

How to start working with Ortelius and digital twin technology

Stefan Dageson
CTO at Ortelius

Amalia Larsson-Hurtig
Business Development Consultant at Ortelius

Ortelius partners with Anderson MacGyver to explore a digital twin platform for the European market

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

May 31, 2022 – Malmö, Sweden

Malmö, Sweden – Swedish Ortelius, a digital twin technology company, announces their strategic partnership with Dutch management consulting firm Anderson MacGyver.

Anderson MacGyver is Ortelius’ first partner in Europe. The objective of the partnership is to join forces to solve customers’ complex information management challenges by using the Ortelius developed inorigo® software platform and Anderson MacGyver’s expertise in organizing data and technology.

“We are excited to team up with Anderson MacGyver to complement each other’s capabilities. Ortelius uses inorigo® to build digital twins through information modelling and prototyping, and our partnership with Anderson MacGyver provides a unique opportunity to further explore other inorigo® capabilities as a software. The platform enables an infinite number of possible solutions, and we are excited to see Anderson MacGyver’s modelling and innovation journey to help their customers,” says Ulf Jensen, CEO of Ortelius.

Anderson MacGyver’s first objective is to develop their data driven consultancy practices and enable better comparability between customer cases. As an IP based consultancy company, Anderson MacGyver seeks to digitalize their key consultancy models and harness the power of data driven advice. While taking the hassle out of keeping data and visualizations in sync using standard office tooling.

“The inorigo® platform allows us to digitalize our consultancy models and create the exact data constructs that we need to answer our client’s management questions and support them in their strategic decision making. We embrace Ortelius’ extensive knowledge and capabilities in data modelling in shaping our own digitalization journey,” says Peter van Steene, Product Lead Inox at Anderson MacGyver.

Consulting firms, like Anderson MacGyver, are able to develop customized solutions with and on inorigo® for their own organization as well as for their customers. The platform enables building a common language for all data, relations and activities in a business; and enables systems to “speak” with each other. The common language allows communication between people, between people and systems, and between systems

We embrace Ortelius’ extensive knowledge and capabilities in data modelling in shaping our own digitalization journey.

Peter van Steene, Product Lead Inox at Anderson MacGyver

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

Ortelius announces the release of inorigo® 3rd Generation to the market

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

March 29, 2022 – Malmö, Sweden

The 3rd generation of the award-winning inorigo® software platform have taken another big step towards its vision to help businesses transform more coordinated, more precise, faster and without having to be dependent on programming wizards or database experts.

The platform has a unique database capability which combines hierarchical, relational and graph functions, enabling highly interconnected, flexible and accurate models of the business world. By utilizing scientific taxonomy and ontology principles, inorigo® ensures that organizations can have one common enterprise wide “definition language” of their business-critical information. The implementation allows for customers to improve the collective business decision making, based on an accurate 360-view of the entire enterprise.

“This comprehensive launch is really in line with our vision. With inorigo®, we can find out what is the right complex challenges to solve for our customers and solve them with our team of business consultants, not having to program one single line of code. This software release ensures simplicity in order for customers to take ownership of their own digital transformation using inorigo®. It also provides customers with the tools to focus on accelerated growth and trustworthy data to base decisions upon. We work closely with our customers and pay attention to their needs and requirements. Together with them and an innovative mindset, our new software generation is the result,” said Ulf Jensen, CEO at Ortelius.

The focus of the 3rd generation is to improve data exchange between systems and to extend the low code capabilities. The inorigo® platform makes collective human and machine decision making possible through an extensive set of visualizing exploratory tools and web services. The inorigo® software includes features for application builders, database designers and more intuitive support to build datasets. This software release is a new type of platform that also provides enhanced interface, increased productivity as well as ensured intuitive guidance for the end customer.

“inorigo® enables an unseen flexibility in modeling. When a common language is evolved for the entire business and all its data, activities and relations, it enables the organization to exchange systems and integrate new business models much easier. This is amongst the most comprehensive and important work we have done on our software,” said Stefan Dageson, CTO at Ortelius.

inorigo® enables an unseen flexibility in modeling.

Stefan Dageson, CTO at Ortelius

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

Ortelius partners with Care Communicator to create a digital health platform

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

February 8, 2022 – Malmö, Sweden

Malmö-based digital twin software services firm Ortelius partners with trailblazing start-up Care Communicator to enable easy access to quality healthcare through advanced digital platform technology.

Ortelius provides the backend for Care Communicator’s digital solution to facilitate decision support for both the patients and the medical staff. Lund-based Care Communicator offers people a service that lets them take charge of where and how they can access healthcare. This through a list of options and suggested places in the patient’s own country, the EU or elsewhere.

“Care Communicator is at the forefront of healthcare innovation, which will be vital for patients who need healthcare quick and easy. With our inorigo® platform we have been able to, in a quick and easy way, prototype and build a serviceable back-end for Care Communicator’s solution. Everyone that build solutions are challenged by the fact they should build a back-end that has a well-designed database at the core. With inorigo® this can be done by the customer themselves or our business consultants will help them. This is very much a no-code experience,” says Ulf Jensen, CEO at Ortelius.

The aim of the digital solution is to shorten care queues and offer reliable healthcare through the extended digital health and wellness tool that people can use continuously on their device of choice. People seeking treatment should be provided with quality healthcare options at the right time. Sometimes the queues are long within the local healthcare system. A need was identified to provide patients with the help they need to find adequate treatment options elsewhere.

“We were very keen on partnering with Ortelius since they are a high-tech company with comprehensive knowledge and understanding of the healthcare industry. Our objective is for people to make their own choices for their own health with the help of reliable information and easy access. Care Communicator gives an overall transparency and simplifies processes for both for the individual and the caregivers – and Ortelius supports us in delivering on our promise”, says Lars Holmqvist, CEO at Care Communicator.

We were very keen on partnering with Ortelius since they are a high-tech company with comprehensive knowledge and understanding

Lars Holmqvist, CEO at Care Communicator

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

Ortelius globally recommended by Gartner as a top vendor for Enterprise Business Process Analysis tools

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

February 3, 2022

Gartner, the world’s leading research and advisory company, has recommended the Swedish technology company Ortelius as a key vendor for Enterprise Business Process Analysis (EBPA) tools in their latest published Market Guide. 

This is the second time Ortelius is recommended by Gartner. First time was as a key DTO vendor out of all candidates examined globally. DTO stands for Digital Twin of an Organization and is a revolutionary technology which helps innovative and tech-savvy leaders to prioritize, guide, plan, monitor, analyze and scale complex business. This time in the EBPA Market Guide, Ortelius is recommended in the “Enable Digital Transformation by Closing the Strategy-to-Execution Gap” case for digital transformation cases.

“This is yet another huge acknowledgement from Gartner. We are encouraged by our clients who believes in us and recognize the benefits of our inorigo® platform. Gartner’s research is a testimony that our clients are on the right track, and hopefully many more, improving their business by using our technology”, says Ulf Jensen, CEO of Ortelius.

The Gartner case reflects what value Ortelius can create and deliver to customers. EBPA tools, in this case, help translate strategy into execution, support change initiatives and transformation, and support decision making.

 “Ortelius’ DTO can handle new or changed data, but does not only change this in the mapping, but also in the feeding data component. This is a rarely seen exceptional capability that makes the Ortelius’ DTO truly dynamic”, says Marc Kerremans, VP Research at Gartner.

 The Digital Twin of an Organization enables modelling capabilities of complex business dependencies to understand how the entire business is connected. This is the foundation for solving complex business problems and at the same time defining a common language for the entire enterprise. We create a true reflection of entire businesses to ensure decisions are based upon trustworthy data, enabling focus on accelerated growth, adapting to change and getting to a better future before the competitor.

Gartner’s research is a testimony that our clients are on the right track, and hopefully many more, improving their business by using our technology

Ulf Jensen, CEO of Ortelius

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

William Ribaudo appointed as new board member of Ortelius Holding AB

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

January 18, 2022 – Malmö, Sweden

William (Bill) Ribaudo, based in Boston, MA US, has been appointed as a new board member of Ortelius Holding AB, a company that develops software to efficiently build digital twins, at the Annual General Meeting on January 4, 2021.

“Bill has a deep understanding of market conditions globally and his knowledge of driving digital transformations is important to us. Ortelius is one of few in the world that has developed its own software platform to build, maintain and develop digital twins and we have ambitious plans going forward. We are in a phase where we will broaden the international footprint of our inorigo® software and establish a stronger partner network in Europe and the US. Bill joins us at just the right time, with his experience of growth companies and his large network of contacts. It is with pleasure that I welcome such a reputable person as Bill to Ortelius’ board”, says Ulf Jensen, CEO of Ortelius.

Bill is a frequent author and international speaker in boardrooms and at conferences on digital business model innovation and its link to market valuation. Bill’s research has been published vastly, including in the Wall Street Journal, Knowledge@Wharton, and the Strategic News Service Global Report. He has been a featured speaker at many global engagements including the 28th Economic Forum (Krynica, Poland) 2018, LinkBridge Global Investors Annual Meeting (NYC), CES (Las Vegas), The Intelligent Enterprise Conference (Sweden), SNS Future in Review (FiRe) conferences, 10th Annual Utah Economic Summit, BBC radio, and the Czech Institute of Informatics, Robotics and Cybernetics.

During Bill’s career at Deloitte, he led Deloitte’s Risk and Financial Advisory’s Technology, Media, and Telecommunications Industry practice for many years and has over 35 years of total business experience, including public company executive financial management, strategic, and operational consulting.

“I look forward to being part of Ortelius’ board. It is an innovative company that has successfully grown stronger. I’m very excited to be involved and to help strategically develop their business model and offer further. Ortelius has a product that is very important for organizations today and in the future,” says Bill Ribaudo.

Ortelius uses the inorigo® software to create digital twins of all different parts of a business. The parts can be connected, as building blocks, into a functioning whole – making it possible to build a digital twin of the entire enterprise in a stepwise approach. With inorigo®, a common language is evolved for the entire business and all its data, activities, and relations, which enables the organization to exchange systems and integrate new business models much easier.

Bill is a member of OECD’s Committee on Digital Economy Policy. He has been a Member of the Board of Directors of the Massachusetts High Technology Council for 20 years, and currently serves as its Treasurer. Bill received his BS (magna cum laude) in Accounting from Providence College in the US. He is a member of the AICPA, and of the Massachusetts and the New York Society of Certified Public Accountants.

I look forward to being part of Ortelius’ board. It is an innovative company that has successfully grown stronger.

Bill Ribaudo

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

Ortelius partners with InterSystems to enhance digital twin and machine learning offer

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

January 11, 2022 – Malmö, Sweden

Swedish Ortelius, a digital twin technology company, partners with Boston-based InterSystems to offer combined solutions of unmatched business modelling capability together with high-speed data storage and machine learning capability.

”We are proud and happy to collaborate with InterSystems, which is a leader in data platform technology. As partners, we offer the best of both worlds, namely tackling the modeling of complex business dependencies and the handling of large amounts of data. It is beneficial for a business to place its large volumes of data in an understandable context, while at the same time reducing the risk in decision-making. Moreover, the machine learning ability increases significantly. The solution frees up costs and time to search for and coordinate information, and it provides customers with the tools to focus on accelerated growth and trustworthy data to base decisions upon,” Ulf Jensen, CEO of Ortelius.

The inorigo® platform together with InterSystems’ IRIS platform means that a customer can create a dynamic digital twin of their business and have their systems fully inter-connected, while also enjoying no limit to how much data can be stored and analyzed in real-time.

“We are delighted to begin this partnership with Ortelius, which is a prominent player in the field of digital twins. Our goal is to provide them with our expertise in data storage. It is a partnership with strategic scope aimed at better serving customers,” says Johan Nordström, Sales Executive at InterSystems.

“Data management and connecting it to a reliable 360° view of your company are hot topics and will continue to be so. Together with InterSystems, we are at the forefront. The combined platform has unique capabilities to build scalable digital twins in combination with low-code application development, advanced analysis in AI such as machine learning and natural language processing,” Ulf Jensen continues.

Ortelius uses the inorigo® software to create digital twins of all different parts of a business. The parts can be connected, as building blocks, into a functioning whole – making it possible to build a digital twin of the entire enterprise in a stepwise approach. With inorigo®, a common language is evolved for the entire business and all its data, activities and relations, which enables the organization to exchange systems and integrate new business models much easier.

We are delighted to begin this partnership with Ortelius, which is a prominent player in the field of digital twins.

Johan Nordström, Sales Executive at InterSystems

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

Ortelius globally recommended by Gartner as key vendor of a DTO

Publicerad: 19 september, 2022 av Alexandra Jerrebro |

January 21, 2020 – Malmö, Sweden

In their recently published Market Guide for “Technologies supporting a DTO”, Gartner, the world’s leading research and advisory company, has recommended the Swedish technology company Ortelius as a key DTO vendor of all candidates examined globally.

DTO stands for Digital Twin of an Organization and is a new technology; it helps innovative and tech-savvy leaders to prioritize, guide, plan, monitor, analyze and scale complex business. Or to share Gartner’s definition: “A digital twin of an organization (DTO) is a dynamic software model of any organization that relies on operational and/or other data to understand how an organization operationalizes its business model, connects with its current state, responds to changes, deploys resources and delivers exceptional customer value”.

Gartner recommends leaders to embrace the disruptive potential of a DTO, as one of their key research findings illustrates: Scaling digital business transformation initiatives can turn into an inscrutable jungle. Without a “navigator,” the risk of failure increases dramatically as the scope and pace of the digital business initiative expand.

Marc Kerremans, senior research director from Gartner comments: “Ortelius’ DTO can handle new or changed data, but does not only change this in the mapping, but also in the feeding data component. This is a rarely seen exceptional capability that makes the Ortelius’ DTO truly dynamic.”

Coordinating interdependencies within and across business transformation initiatives is challenging, yet key to success. Ortelius distinguished itself by addressing this challenge early on and developed an enterprise software platform, with supporting methodology, to help organizations become the best at managing complexity and unique collective intelligence. The invention enables integration and interaction of any human and machine generated knowledge. The digitized version of this collective intelligence is captured and available for transformation activities in the DTO. If executed well, the DTO will affect the organization’s market value, competitive edge and ability to vet investments for the right future.

Being called out as a key vendor by Gartner, who actually coined the term Digital Twin of an Organization, is a huge acknowledgment. Ortelius’ CEO, Ulf Jensen states:
“This is a recognition for the team developing the platform throughout the years…as well as for our clients, who demonstrated trust and courage as this affirmation proves we’re all on the right track – we feel very encouraged to continue our journey with many more clients benefiting from our technology”.

Already a number of Ortelius customers are implementing a DTO based on the Ortelius software and methodology, such as a global company within home environment and a global packaging company within liquid food.

Gartner’s research discusses digital twins of organizations, and, more specifically, the technology supporting these DTOs. It describes the market, identifies use cases, highlights key vendors and describes their fit to common-usage scenarios. Gartner sizes the market at about 50 firms that offer support of DTO capabilities in varying degrees.

Ortelius’ DTO can handle new or changed data, but does not only change this in the mapping, but also in the feeding data component. This is a rarely seen exceptional capability that makes the Ortelius’ DTO truly dynamic.

Marc Kerremans, Senior Research Director from Gartner

About Ortelius

We are a Swedish digital twin company, ensuring customers have structured databases and enabling companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. We are a management consultancy company.

The Intelligent Enterprise – October 14, 2019

Publicerad: 18 september, 2022 av Alexandra Jerrebro |

On October 14, 2019 we held our fourth Intelligent Enterprise Conference in Malmö.
We were very happy to welcome 150 participants, who arrived from different continents.
We would like to thank everyone who came, and hope we were able to provide you with new insights and inspiration about a Digital Twin of an Organization, and Corporate Development Management.

The big shift in tactical and strategic planning processes

Ulf Jensen
CEO at Ortelius

The Future of Corporate Development….is now

Stefan Dageson
CTO at Ortelius

Free your mind with a Dynamic Digital Twin of an Organization

Tove Nilstun
Head of Platform Development at Ortelius

Connecting the dots

Joakim Gyllin
Head of Advisory at Ortelius

Putting a Digital Twin of an Organization to work at IKEA

Markus Engberg
Project Manager, IKEA Range & Supply Digital

Managing People and Uncertainty

Josef Oehmen
Associate Professor, Technical University of Denmark

10 ways to kill your company

Joakim Gyllin
Head of Advisory, Ortelius

Experimentation is key in a changing world

Alex Syed
Vice President Corporate Development, Alfa Laval AB

The Great Corporate Race: Digital business models and the link to market valuation

Bill Ribaudo
Senior Partner, Deloitte & Touche LLP

Ortelius AB

Head office:
Södra Förstadsgatan 31
211 43 Malmö
Sweden
Phone: +46 40 699 5000
info@ortelius.com

Knowledge Hub

White papers
Our latest news

 

About Us

We are a Swedish company focused on digital twins and composable business. We ensure customers have structured databases and enable companies to visualize opportunities. By way of information modelling, we create dynamic digital models of businesses for customers to visualize and understand their current and future scenarios. We provide the expertise in designing taxonomy and ontology based solutions. Today, our clients include many of Sweden’s largest companies and a few international giants.